When I grew up in the sixties and seventies, they had commercials with this same Bumblebee Tuna jingle. Now, they brought it back with some guy singing and playing a guitar. He looks like a throwback to the hippie years, possibly a Bobby Sherman lookalike. Whenever I see this commercial I wonder. I was too young to know much about sixties pop stars so I don't know. Still, this is an amusing commercial, whoever he is. Sort of creepy and funny at the same time.
Here's another commercial that if you listen to it, you'll probably have the song stuck in your head for the rest of the day.